AJAX isn’t a technology. AJAX, or Asynchronous Javascript and XML, comprises of a group of technologies as XHTML, Javascript technology, DHTML, and DOM that have come together in a powerful new way enabling greater and definitely faster interactively. AJAX enabled applications look and act very similar to traditional desktop applications without relying on plug-ins or browser-specific features. This article deals with the nature of advancement and its cumulative effect in web application community brought forth by the usage of AJAX. I have tried to unveil the involved technologies bundled together providing “the AJAX effect” – all this is from an overview perspective that has made possible an extremely efficient Web development an easy reality.


Google Maps, GMail, Yahoo's Flickr, America Online's AIM Mail, 24SevenOffice and
Microsoft's Virtual Earth are just to name a few , are high-profile examples of AJAX usage and they vividly demonstrate the flexibility and utility of the latest web programming trend and companies outsourcing software development services for this latest technology as well.Comparative Analysis to explain AJAXTraditional web applications essentially used to submit forms, with user inputs, to a web server. The web server after necessary processing responds via dynamically generated new web page. Because the server must send a whole new page each time, applications were kill on time and server resources. AJAX interaction model, on the other hand, can send requests to the web server to retrieve only the data that is needed; it may use SOAP or some other XML-based web services dialect to achieve the same.On the client, Javascript processes the web server's response, and may then modify the document's content through the DOM to show the user that an action has been completed.The result is a more responsive application, and vastly reduced Web server processing time. Hence the core techniques are centered around asynchronous communication to the server without a page refresh.Longevity of AJAXAJAX will be around for a long time. For, with a definite increase in users demanding Rich Internet Applications whereAJAX + Tools + Framework + Controls = Rich Internet AppsTechnology equation above clearly attributes the richness of applications to “AJAX factor”.Other points in AJAX favor includes:No new infrastructure needed Utilize existing skills Much richer GUI than today Meets most users needs for responsiveness Much faster response times No distribution hassles Cross-Platform Browser Support Reduced bandwidth utilization Grass roots developer interest & support Vendors implementing AJAX frameworks AJAX and the Web Application CommunityIt’s only a matter of time before AJAX support is fully integrated into web application server platforms.In the meantime, AJAX will begin to change the marketplace by:1.Allowing companies to improve existing Web applications incrementally by allowing evolutionary changes to existing applications, not ground-up re-implementation.2.Supporting rapid innovations for future web based applications 3.Reducing the learning curve across organizations4.Last but not the least AJAX reduces server load by off-loading processing to the browser4.AJAX thereby provides a more dynamic experience for users with bandwidth limitations such as those on dial-up and mobile connections.Technical Advancement in AJAXThe core of AJAX lies in a Browser based object named XMLHttpRequest which allows the browser to invoke remote calls back to the server without the need to reload the current page. This object or component is available in all modern browsers -- Firefox 1.0+, Internet Explorer 6.0+, Safari 1.2+ -- if there is any limitation to deploying AJAX on an application, this would be it, the Browser not having the capabilities to execute XMLHttpRequest.ConclusionAJAX applications represent the best of both worlds: the responsiveness of desktop applications combined with the simplicity and usability of traditional Web applications.AJAX is a key development for Web applications, and its importance will only grow. And because there are so many developers who already know how to use these technologies, there shall definitely be many more organizations reaping the competitive advantage that AJAX provides.
By: vishal gupta

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The FCC defines broadband internet access as transmitting data at speeds over 200 kilobits per second. Broadband internet access or simply broadband internet is a high speed internet connection data transmission by availing DSL (Digital Subscriber Line) or cable modem. DSL and cable modem are the normal technologies availed for broadband internet in most areas. Its technological performance is improved continually with the advent of twisted telephone lines and fiber optic connection.

Relative to dial-up, broadband internet is much higher quality and has much to offer including exciting streaming video, VoIP, games and other interactive facilities. This is possible as broadband internet access is a high speed data transmission thus transports more information to users. Broadband internet also offer an 'always' connected internet access. Once the computer is on, the internet is linked immediately.

Broadband internet services should change the way webs are surfed. It transforms page browsing capabilities by offering faster rate of download of graphics and other complicated built-in features that could despoil or slow down our modem or connection. It is also maximize viewing experiences by sustaining crisp and clear with all the original features. The type of broadband internet services can change our way of surfing the web. It works by changing and transforming our page browsing capabilities by giving us a faster rate of download on all page graphics and other complicated built-in features that could depredate or slow down modem or connection. If we are not excited by broadband Internet services, it simply implies we are not enjoying everything that is offered by the Internet.

Experiencing broadband internet services on our home computer is sure to think of this article and what it meant to the whole process. Perhaps without this information you would still be peering through the looking glass at a better world of internet services without having any brainstormed ideas on how to unlock some broadband internet services. Start to enjoy life better today and make the call to a qualified professional that offering you a solid broadband internet services packages. The service should be a thumb up!

Broadband internet services is offering superb viewing experience by bearing pages that come in crisp and clear with all of the required colours. Irresolution only means that we are wasting precious internet surfing quality time and we may elude a lot of important information. We never know what might be eluded. Dealing with broadband internet services, the priority is the rapid download available. This big component can simply make your internet experience better and more efficient. In terms of spending time, more enjoyment to the downloaded items and spend less for waiting that little bar to be filled up! The capability of a broadband connection to download faster is no secret but due to wider fusion of connection and speed that is integrated into the service. The advancements is all for you to experience.

Broadband internet connections

A broadband internet connection is a high rate internet connection of data transmission. Broadband internet connection is increasingly popular especially due to the fact that a broadband internet connection equals higher speed. Broadband internet access comes with five types of connections; digital Subscriber Line (DSL) connection, cable modem broadband internet connection, fiber optic broadband internet connection, wireless broadband connection, and Broadband over Powerline (BPL) connection.

Selection of broadband internet connection should be based on needs. Several DSL, cable, phone, and satellite broadband internet connection packages are available with affordable options. And, of course through cable or DSL connection to the internet it is much faster relative to dial-up connection. Broadband internet phone service has unique benefit in such a way that it still works even in situation of heavy cloud cover, satellite connection may be erratic and in the case of a power outage, computer will not work.

Through broadband cable transmission, one wire allows to channel many signals at the same time. TV cables for instance, use broadband technology that gives internet access via the broadband cable without interjecting viewing of other channels.

In turn, satellite broadband internet is a service to link with the internet via satellite. Likewise satellite television, satellite broadband internet is available worldwide. And, broadband phone or internet phone permits users to utilize their internet affiliation. Voice over Internet Protocol (VoIP) converts the voice into digital packets and channels it over the internet and these are converted back into analog signals before outreaching the receiver at the other end. The interesting part of broadband internet phone service is that it functions the same way phone system operates.

By: Cindy Heller

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There are several easy ways to understand broadband. Technically broadband means any wave signal which includes or plies a broad range of frequencies. Broadband scope of signals is broad as the word implies. As to compare with radio signals which enrapture a very narrowband Morse code, broadband carry much more applications including speech and music.

Broadband is better to understand by looking at it as of wide frequencies applications which involves simultaneous data transmissions over wireless or cables connections. In short, broadband is likely means a communication delivery technology that consists of data transmission such as internet access, voice on demand, video services and interactive transfer of information.

Broadband equipment
Broadband apparatus may include;

1. broadband antenna
2. cable of optical fiber
3. broadband modem
4. broadband accelerator
5. phone broadband adapter
6. broadband router
7. satellite dish

As of broadband concerns is communication, then broadband network is the utmost reason for switching to broadband. Broadband network is basically involves of multi-media, multi-point and multi-rate. Multi-media include communication audio, data, still images, full-motion video, or even a combination of any of these media. Multi-point call in turn, consists of the setup of connections among that of more than two people, and these connections could either be one way or two way communications. And, multi-rate network is related to allocation of transmission capacity flexibility to connections, and has to support a broad range of bit-rates demanded by connections.

Broadband connections

The selections for broadband connections, in turn, depend on need. There are three distinct solutions options for customers:

1. Sharing a broadband connection using Microsoft Internet Connection sharing, this is most suitable for home and small office users. One of important benefit of this broadband connection is that it is easy to set up and does not require much hardware. Therefore, the cost is much cheaper comparatively.

2. Sharing a broadband connection using a dedicated broadband router, which is ideal for small businesses and homes requiring more flexibility

3. Sharing a broadband connection using a Linux router, which is the most sophisticated solution because it's facilitates the most control over security and has a broad range of other features as well.

And, these selections indeed depends on the kind of broadband connection thruways as per say. Broadband connections are either;

1. broadband cable connection. Broadband connection using cable is likely the most popular option since most consumers have TV cable and provides internet service through the cables.

2. broadband wireless connection. Broadband wireless connections are used in cellular networks and wireless broadband internet by utilizing low-powered radio waves for channeling data between devices. WiMax is the leading wireless broadband technology so far.

3. broadband satellite connection. It is the future of the internet broadband connection. The main selling quality of this element is that it does not need any additional software installation. This means owning satellite broadband extremely simple and hassle-free. It can even bring broadband internet to the most remote of coordination across the globe with little effort and little connectivity challenges.

Broadband network

A broadband network comprises primarily of compound items like multi-media, multi-point and multi-rate. A multi-media call consists of communication audio, data, still images, full-motion video, or even a mixture of any of these media. Multi-point call in turn, includes of the setup of links among that of more than two people, and these connections could either be one way or two way communications. A multi-rate network is related to allocation of transmission capacity flexibility to connections, and has to support a broad range of bit-rates demanded by connections.

A broadband network is grown so important nowadays due to many disadvantages that come with traditional networks namely noisy and inefficiency drawbacks for large amounts of data communication. Broadband network is also benchmarked an economy of sharing, and this integration eludes the requirement for many overlaying networks, which will only trigger network management complication and reducing flexibility standard in the introduction and evolution of services.

Another great benefit of a broadband network is that of considerably cheap. This is as such when referring to infrastructure costs, transport costs, regulatory compliance costs, taxes and fees. Broadband network does not have the same infrastructure costs as ordinary network or traditional network namely central offices, long distance switches, transport lines, and wiring into location.

In relation of transport costs, broadband phone services avail the internet as their fundamental transport, thus there is no additional costs generated in such situation. As for regulatory compliance, broadband phone services are not classified by regulators to be likely the same way as the traditional phone networks. Rather they are assorted as data services therefore many of the same terms do not apply to them. Broadband phone services are also assorted as data services, thus they are not subject to many of the local, state, and federal taxes which are imposed to most traditional networks.

By: Cindy Heller

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Scand announced dhtmlxTree version 1.3. Designed according to Ajax principles this JavaScript control offers optimal solution to embed dynamic tree view in web pages. This new release introduces extended script API and significant features improvements, along with high performance and stability.

Minsk, Belarus, May 12, 2006 - Scand LLC is proud to announce the launch of dhtmlxTree version 1.3, rich featured JavaScript tree control. dhtmlxTree was designed to provide enhanced capabilities for effectively displaying and managing hierarchical data within a tree view. This new version offers a wide range of new features and enhancements includingen riched JavaScript API, keyboard navigation and extended cross-browser compatibility.

With this new release of dhtmlxTree, text of the tree nodes can be edited on client side. User clicks on a tree node twice and a text box appears allowing to edit text or enter new text for the node. All changes performed on the tree in web browser can be automatically saved in backend database on server side. This became possible because of new advanced mechanism which provides the ability to pass updates of tree view (whether node text or tree structure was changed) to the server side and save them in appropriate form in database.

One of the most powerful features of dhtmlxTree is dynamical loading driven via Ajax mechanism. It allows the tree content to be updated without reloading the entire webpage.
dhtmlxTree v1.3 implements so-called distributed parsing functionality to asynchronously parse tree levels with hundreds of nodes. When user clicks on tree node to collapse the branch
with large amount of children, only first twenty subnodes are displayed initially. Then others are dynamically processed and displayed by the same portions on demand.

With each new release, dhtmlxTree provides enhancements in user interface for easy and comfortable interaction with tree menu. This new version of the tree control implements full keyboard support to let users intuitively expand/collapse tree nodes, navigate inside tree view, add/delete nodes, and more. Rich JavaScript API announced in previous versions of dhtmlxTree has been extended even more in v1.3. Now dhtmlxTree supports error handling, locked items and provides the ability to move tree items within/between trees with script API.

The new version also extends drag-and-drop functionality. The major enhancements include the ability to select and drag multiple tree items, support for drag-and-drop between
frames/iframes, and customizable drag-and-drop between dhtmlxTree and dhtmlxGrid.

Furthermore, dhtmlxTree v1.3 supports right-to-left (RTL) languages (Arabic, Hebrew, etc.), custom sorting of tree nodes and extended serialization to XML. All these new additions
and improvements offer increased versatility and flexibility of the tree menu and allow the control to meet the most complex developer's needs.

dhtmlxTree 1.3 is available in two editions: Standard Edition and Professional Edition. The Standard edition is free for non-commercial use (GNU General Public License - GPL) and
can be downloaded from dhtmlxTree Homepage. Professional Edition provides enriched
functionality and can be purchased according to Commercial license ($99 per application) or Enterprise license ($399 per unlimited number of applications).

Professional Edition of dhtmlxTree includes complete customer support: answers to questions, help in solving complex issues, and free bug-fixing. The support is operated by
professional and friendly personnel, and works fast and reliably.

Author Scand LLC

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Open Source Approach DotNetNuke is proven, free, open-source software, licensed under a standard BSD agreement. It allows developers use this application framework for commercial and non-commercial projects.

DotNetNuke supports multiple portals or sites into one installation. DotNetNuke provides to administrators ability to manage any number of sites with their own design and functionality.

DotNetNuke developers are able to use complex content management system (CMS ) with its built-in features. It also allows administrators to work effectively with plug-ins, third party
modules, and custom skins. DNN modules and skins are easy to create, find or purchase. Web application customization and functionality are limitless.

DotNetNuke can be installed within some minutes. After download this software just follow the installation instructions. Also, a lot of hosting companies offer free installation of the DotNetNuke application.

DotNetNuke development services for DNN include: * Product Design and Analysis * Prototyping * Incremental Development Approach * Full Product Testing Cycle * Customization Services * Localization Services * Integration Services * Product Support * Documentation

DNN custom module development technology list: * .Net application development based on Framework 1.1 or 2.0 * MS SQL 2005, MS SQL 2k, MySQL database design * HTML, XML, JavaScript, AJAX and more * Security testing by Web Inspector * Performance testing by LoadRunner or SilkPerformer * Custom Skin Design by Adobe Photoshop

Please, visit for more information about custom DotNetNuke module development:
http://www.itechart.com/Pages/ProductsServices/DotNetNukeModuleDevelopment.aspx

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What is RSS?

You probably have seen this three-letter acronym in the course of your internet surfing. RSS stands for Really Simple Syndication or Rich Site Summary; syndicating means republishing an article that comes from another source such as a website. A RSS feed is a means of publicizing updates about websites. It may or may not include a summary and photos of the latest posting. But those that provide summaries (thus Rich Site Summary) allow users to skim through the article so that they can decide later on if they want to access the website source. The RSS feed usually contains the title of the update originating from the website. It is also usually the link to the website source.

What are the Benefits of RSS?

RSS provides benefits to both readers (users) and web publishers.

1. It gives you the latest updates. Whether it is about the weather, new music, software upgrade, local news, or a new posting from a rarely-updated site, you can learn about the latest as soon as it comes out.

2. It saves on surfing time. Since an RSS feed provides a summary of the related article, it saves the user's time by helping s/he decide on which items to prioritize when reading or browsing the net.

3. It gives the power of subscription to the user. Users are given a free-hand on which websites to subscribe to in their RSS aggregators which they can change at any time they decide differently.

4. It lessens the clutter in your inbox. Although your email address will be required to enjoy the services of online RSS aggregators, RSS does not use your email address to send the updates.

5. It is spam free. Unlike email subscriptions, RSS does not make use of your email address to send updates thus your privacy is kept safe from spam mails.

6. Unsubscribing is hassle-free. Unlike email subscriptions where the user is asked questions on why s/he is unsubscribing and then the user is asked to confirm unsubscribing, all you have to do is to delete the RSS feed from your aggregator.

7. It can be used as an advertising or marketing tool. Users who subscribe to or syndicate product websites receive the latest news on products and services without the website sending spam mail. This is advantageous to both the web user and the website owner since advertising becomes targeted; those who are actually interested in their products are kept posted.

What are the Drawbacks of RSS?

The disadvantages of RSS stem from user-preference concerns and the fact that it is a new technology.

1. Some users prefer receiving email updates over an RSS feed.
2. Graphics and photos do not appear in all RSS feeds. For conciseness and ease of publication, RSS feeds do not display the photos from the original site in announcing the update except for some web-based aggregators.
3. The identity of the source website can be confusing. Since RSS feeds do not display the actual URL or name of the website, it can sometimes get confusing on what feed a user is actually reading.
4. Publishers cannot determine how many users are subscribed to their feed and the frequency of their visits. Moreover, they do not know the reasons why users unsubscribe which could be important in improving their advertising.

5. RSS feeds create higher traffic and demands on the server. Most readers still prefer the whole update over a brief summary of the entry, thus they still access the site.

6. Since it is a new technology, many sites still do not support RSS.

How Do I Start Using RSS?

There are two things needed: an RSS feed and an RSS aggregator or reader. The RSS feed comes from an RSS-supported website. There are also websites that provide a list of RSS feeds from different websites. An RSS aggregator is used to read the RSS feed from the source website. It scans and collects data on the latest RSS feeds from the worldwide web.

An aggregator comes in two forms: a downloadable program, also known as a desktop aggregator, and an online or web-based aggregator. Downloadable aggregators may require payment before they can be acquired, while internet-based aggregators are usually free of charge. All you need to do is to register an account and you are ready to use their services. Both versions allow you to customize, or choose, which RSS feeds to enter. Paid aggregators are usually chosen by more experienced users and they usually allow more freedom in customizing feeds.

By Werner Schamberger

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The internet is experiencing a new wave a revival of sorts and it comes in the form of web 2.0. Many users are exposed, use it and benefit from it but have no idea what it is. In fact they
know they like it, they find it easy and friendly and yet they have no idea they have been touched by the next wave of the best the Internet has to offer.

So what is Web 2.0? It is a new look, feel, technology, idea, concept and terminology all in one great new approach to delivering websites and information. By now you are probably saying have I experienced it? The answer is a resounding YES!

To relieve some of your anxiety if you managed to get this far I will give you some examples: Youtube.com, Flickr.com, Digg.com, Facebook.com, ziipa.com, google.com etc. So why are they
considered Web 2.0? The answer is as simple yet complicated to explain.

It starts with the concept where it is a user experience a platform or application that enables the user to experience and participate in the growth and information that the site will provide to its users. Much like a first settlement all the people help build the town and services. Second, is the look and feel of the website. A refreshing use of soft colors, simple unique names, specific font types, vivid logos, large text and most important less clutter delivering impact and a great user
experience based on simplicity and ease of use without sacrificing the ultimate goal of delivering the product, information or service. Think of it as Feng Shui for web design!

Behind the concept and user interface is the meat and potatoes of web 2.0 with some new innovative technologies backing up the designs. The use of API's, RSS, Ajax, CSS, XHTML and others these new approaches and technologies enable designers and programmers to deliver unique and customized experiences to their users free of clutter.

The social aspect of these sites is perhaps what enhances the experience more than anything as users can chart the course of information, expand it and interact with other users by providing firsthand accounts, experiences and information on news, products and services.

So in the end it is a new approach and technology merging to form a new Internet that will grow with its users and be determined by the interaction between them. In other words added value is brought by the people who are looking for it! Is your site Web 2.0? Below is a guideline to help you in determining what you need to change or add to become Web 2.0!

Web 2.0 Guidelines

* Links with no underlines * Ajax technology * Right hand navigation like blogs utilize * Tag clouds instead of categories * Social Bookmark icons * Grey on white or lower contrast text *
Rounded Corners on boxes * The use of gradients * Larger images * Centering your layout * Lucida Grande (Mac OS X) * Reflection on images * Ajax * XHTML * API

Author: Leon Starusta

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Webmasters are given the advice that they must attract links, but the key is not just to attract links... they need to attract good links. But what is the perfect link? The search for the perfect link need not be a quest in vain. Consider the following when attempting to attract links...

1. Related

The best links should come from related websites which contain similar and related content but not the same type of material or content. For example: A link for baby clothing would benefit from a link that discusses baby care.

2. Anchor

The anchor text (the "text" that is used in the link) should include keywords that relate to the topic covered on the web page that is being linked to. Anchor text should be varied; links that all have the same anchor text will appear manipulated and contrived to the search engines. Therefore, the text links should contain a variety of related words.

3. Deep Link

The links should direct visitors to a related page within the website. Do not make the mistake of directing all of the web links to a website's home page. Deep linking, and directing visitors to material that corresponds to content that is closely related to the text link is key. Deep linking appears more natural to search engines, whereas links directing all visitors to a single page or the home page seem unnatural, and could be interpreted as an effort to manipulate search engine ranking.

4. Domain And Page Authority

Search engines trust some websites more than others. Links from "authority" websites have more weight than links from lesser-known websites. Google is said to use PageRank as an indicator of authority. Keep in mind that PageRank is not the only factor used to determine a website's authority. Authority websites should still relate to the website it is pointing to.

5. Nix NoFollow

Links should not contain the NoFollow command. The NoFollow command directs search engines to not "follow" the link. If a link contains "NoFollow" there is no search engine benefit from the link; the only benefit to having the link is any organic traffic that results if the link is clicked. As a result, NoFollow links are nearly worthless.

6. Mix It Up

Links should come from a variety of sources. Fewer links from a larger number of websites will generally "weigh" more than a large number of links from a small number of websites

7. Surrounding Text

Some search experts claim that the text surrounding a link can influence ranking. Whether this is true or not is difficult to determine. It is more likely that links containing surrounding text are more likely to be relevant, and as a result those links tend to be worth more.

8. Link Position

The location of the link on the page can also influence the value of the link. Some search experts claim that footer links carry less value than links which are integrated into the actual web page content.

9. Type of Link

There does not appear to be a difference between a "text" link's value and an "image" link's value, if the image link contains ALT text. The search engines use the image ALT text in the same way they use the anchor text of a text link.

10. Number Of Outbound Links

A page with fewer links is better than a page with a large number of links. This is because a webpage passes along what is referred to as "link juice". The more "link juice" passed along, the more valuable the link is. The link juice is divided up over all the links on a webpage, so popular websites with few outgoing links are more valuable than those with a large number of links.

11. Link Age

Search engine critics cannot seem to agree as to whether older links or newer links carry more value. When information is vague, it is best to garner both aged links and new links to websites.

12. Vintage Domain

The age of the domain is said to influence link power. More than likely the age of the domain simply contributes to the trustworthiness of the website, and links from trusted websites tend to have more value.

13. One Way Links

Links that are not reciprocal carry more weight than those which are simply link-for-link exchanges.

14. Page Content

A web page that is mostly just a list of links has less value than a web page that contains a mixture of links and content.

15. Updated Pages

Web pages that are updated frequently will typically be spidered by search engines on a more frequent basis. The update will not influence the power of the link, but it will mean that the link will be picked up more quickly by the search engines.

16. Link Surges

Webmasters should be encouraged to gradually build links over time, rather than all at once. The gradual increase is more natural and will have a stronger impact on organic search rankings.

The quest for the perfect link can be frustrating and elusive, but the fact is: the perfect link is logical, appears natural, and grows over time. Best of luck in your attempt to find the perfect link.

Author by Sharon Housley

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Many people when they first start out to promote their website realise that Google is the search engine they need to concentrate on because it has the largest market share of traffic overall. However they are then faced with the choice. Do they use SEO as their route to web traffic or Google Adwords.In an ideal world where time and money are limitless then doing both would be the obvious choice. However in the real world choices need to be made so which one is best?In my opinion I think it depends on your current needs and circumstances. Generally if you are looking to generate traffic quickly and can afford an advertising budget then my preference would be to concentrate on Google Adwords. Certainly if your website is brand new then SEO is probably not the route for you as it can take some months before Google will take new sites seriously enough to rank them for their organic searches.However if you have a longer term goal (or no money!) and you can live without much Google traffic for a few months then SEO could be just the ticket because once the traffic starts to roll in it will be free traffic and that is always good for your return on investment figures.However let’s add a little more detail on the choice. I've listed a few of the key comparison items below that I hope will help you decide on the right approach for your current needs.Price: SEO is technically free if you do it yourself. I say “technically” because it will still require a lot of your time and as the saying goes, Time is Money! Also, you will probably want to pay for a subscription to some of the better directories for your chosen business. Certainly you will want to consider the Yahoo directory which is a few hundred dollars last time I looked.Adwords obviously isn’t free although you can set daily budgets. Unfortunately it's very easy to spend money with Adwords and for the undisciplined it's very easy to spend too much money!Speed: Adwords wins hands down here. An Ad from Adwords can be created and will start sending you traffic in minutes. SEO on the other hand can take weeks or even months to start to send you anything approaching decent traffic.Competition: Which of the two options has the most people competing for your keywords? In my view Adwords is less competitive than SEO. It’s usually far easier to get your keywords to the top position in Adwords than it is using SEO techniques. Like all things there are going to be exceptions but personally I can get my keywords ranking in the top spots far quicker with Adwords than I can with SEO. Some will argue that you just buy yourself to the top of the Adwords lists with expensive clicks but I don’t agree. I can get to the top with some sensible bid prices and good Adwords management.Ongoing Maintenance: Again, this is my personal opinion but I think Adwords requires more ongoing continued effort to maintain the top spot for your keywords than SEO does. I imagine quite a few SEO experts might argue with this but I have some top performing SEO pages that I rarely touch and they still dominate for their keywords. In fact I know people who have top performing pages who are scared to touch them in case they move down the rankings. That said, I'll admit that SEO requires significantly more work initially to get those top spots. In terms of Adwords, to keep your campaigns performing well you should be checking them often. For me this means every day so that’s why I say that I feel it requires more continued effort. Then again, there is always new links to acquire with SEO but generally once you have a top position links tend to find you.In conclusion, I’d suggest going to Adwords if you are in a hurry and have a budget. If you have more time initially to get your traffic then SEO would seem to be your choice. That said, even if you choose Adwords as your preferred route, I would still get some basic on page SEO knowledge because this will help greatly when you write your landing pages for Adwords. By on page SEO, I basically mean how to write your pages so that they are optimised for your chosen keywords.

By: MikeSeddon

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Ranking well on Google takes two things, good content and great links. But it’s not an even split. Because Google assumes only a page with good content would get great inbound links it puts about 70% of the importance for ranking on links and only about 30% on content. That little tidbit alone will put you head and shoulders above all those competitors still messing with META tags and spamming keywords.

By Michael Small in Featured

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You’ve decided it’s time to get online and what easier way than by starting a PPC campaign? Google has made it so simple that with a few clicks you are well on your way to Digital Marketing Success.
Except you seem to be spending a lot of money and you’re not really sure if it’s making you money. Here are the most common mistakes that I see when we take over a Small Business PPC Campaign:
1. Setting up your campaign as per Google’s Default settings. I love Google. Their interface is awesome and their customer service rocks. But let’s face it. The defaults are set up to maximize revenue for Google. Sometimes that means that you’ll make a lot of money too. But sometimes it means that you will not be running as efficient a campaign as you could be.

By Jennifer Osborne in Featured

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Is your web site search engine compatible? Despite all the misinformation out there, it’s very easy to design a web site that search engines will love. All you need to do is follow 3 simple steps:

1) Obey the Search Engine Guidelines
Nearly all search engines publish their own guidelines regarding the submission of sites, the type of sites they will accept and recommendations for optimized content. Google recently updated their Webmaster Guidelines which cover the most common forms of deceptive or manipulative search engine behavior that they consider to be “spam”. They also published SEO Guidelines - advice for webmasters to heed when choosing an SEO. Google was the first search engine to publicly acknowledge search engine optimizers in this fashion.
It’s not just Google publishing anti-spam guidelines. You’ll find them at the following search engine sites as well:
Ø Yahoo terms of service
Ø Yahoo content guidelines
Ø Ask.com terms of service and spam policy
Ø Ask.com editorial guidelines

2) Don’t Use Spammy Search Engine Tactics
Often, webmasters will use search engine spam techniques without even being aware that they are doing so. Or worse, web designers can - advertently or inadvertently - integrate techniques that could cause a site to be penalized in the site’s rankings in one or more engines, without the site owner’s knowledge of such penalties. The key to avoiding spamming the engines is research.
Keep track of the various search engine guidelines via the links above. Watch for any changes they make to these guidelines and tweak your site accordingly. Trawl the various webmaster and search engine forums regularly to ensure your site doesn’t use any of the latest optimization methods that appear to be penalized. If you suspect your site has been penalized, remove the offending content, contact the engine concerned and ask to be reinstated.
Google actually encourage you to file a re-inclusion request via their Help Center and this post by Google staffer Matt Cutts outlines what should be included.
Alternatively, here is a sample email template you can use instead:
——————————————————————–
Sample Re-inclusion Request Email
Dear [search engine name],
I am the owner of [your site URL].
I did not realize that participation in [spammy method] and
[spammy SEO name] programs could cause problems for my website. I was
assured that these techniques were search-engine-friendly by [your source for using spammy method].
I now understand that the practices used are not acceptable. I apologize for having allowed them to be placed on my website. I’ve removed the questionable pages and links from the site. I promise not to repeat such mistakes.
I am asking you to please consider reinstating my website,
[your site URL] into the [search engine name] Index.
Sincerely,
[Your Name]
———————————————————————-
To assist them to provide a high quality service, search engines encourage people to report search results they are dissatisfied with. If you spot some content spam or techniques that are clearly in breach of the search engine’s public guidelines, you can report it using these links:
Ø Google spam report or via search-quality@google.com
Ø AllTheWeb relevancy problem report (AllTheWeb is a Yahoo-owned company)
Ø Yahoo spam report
Ø Report spam at Ask via information@ask.com

3) Build Sites for Visitors Rather than Search Engines
The methodologies may have changed over the years, but the same principles have always applied to “good” or “white hat” SEO. Build sites for humans, not search engines. Make the site as user friendly as possible, avoid the bells and whistles and include high quality, relevant content.
Wherever possible, include text-based content and navigation menus with simple, descriptive, well-written copy designed to convert your visitors into customers. Include keywords and phrases your audience would logically type in to search engines to find sites like yours. Only link to sites that are relevant to your target audience and spend some time on usability, making sure all your forms and shopping carts work.
Remember that what pleases a visitor is almost always what pleases a search engine too.

By Kalena Jordan in SE Positioning

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Using RSS helps to streamline the communication between publishers and their readers. RSS has had a surge in popularity, so webmasters have started to experiment using RSS to deliver their content in new and creative ways.
RSS feeds usually contain a headline and a summary of the content. The summary of the content contains enough information get the attention and interest of the reader without overwhelming them. If the reader wants more information, they can simply click a link in the feed and access the website that has all the details.
RSS readers combine the information from multiple feeds. This makes it easy and convenient for individuals to quickly browse the information from many sources. Feeds are generally themed, which allows readers to subscribe to feeds that interest them.
One of the biggest benefits of RSS, is the ability of individuals to opt-in only to feeds of interest. This gives total control of what information is received to the user. If the quality of a feed goes down, or they simply are no longer interested, a user could just remove the feed from the RSS reader. There is no subscribing or un-subscribing to deal with, when the feed is removed no further information is received from that feed. An RSS reader also compiles all the information from multiple sources to one area. this allows the user to quickly view many content streams without having to go to multiple locations or emails.
RSS is a great tool for publishers as well. It frees the publisher from maintaining lists, worrying about privacy rules, spam or age guidelines. At the same time it provides the publisher a vehicle for communication to a highly targeted audience.
Publishers can use RSS to deliver keyword rich, themed content. This will help establish trust and build the publishers reputation with new and established customers.
Here is a sample of what can be delivered with RSS:
Blogs, many blogs utilize a RSS feed. Each blog post is summarized and broadcast as a feed item. This makes it easier for interested readers to scan blog posts for specific items of interest.
Articles, many articles are placed into RSS feeds and sent to readers informing them of new content. Generally, the feed consists of the article title and a brief summary or introduction of the article. RSS users can then decide to follow the link to the complete article.
Forum Feed, some forums are now allowing users to get new posts through RSS feed. The feed will usually show the latest topic of discussion. If users are interested in posting replies, or reading more, they can simply click to go directly to the forum discussion. As the forum discussion continues the RSS feed is updated and readers see the latest updates on the topic.
Organizations Schedules, many clubs, schools and groups use RSS to communicate everything from meetings to events that are coming up. The feed used to publicize these events also notify the community.
Retail Sale or Special Feed. Both online and traditional stores have started using RSS feeds to deliver news of special offers and sales to customers. Some online marketers have stepped this up by allowing users to customize a feed with keywords or phrases that they choose.
RSS feeds have been adapted to many industries and the usefulness of RSS is growing every day. RSS is now being used to market, promote and communicate to a variety of audiences. The ease of use and user friendly make up of RSS has helped many organizations to expand their reach to new audiences and customers. RSS is fast becoming the communication vehicle for many businesses and with the increase of popularity will come ever more creative uses for this communication vehicle.

Author by Rob Emmerson

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Reading RSS Feeds with an RSS Aggregator RSS or Really Simple Syndication or Rich Site Summary is the latest information management tool that is gradually earning popularity among web users and website owners. With RSS technology, it is possible to get the latest postings from your favorite websites. But clicking on the RSS or XML button in a homepage is not enough to give you the service you need. An RSS feed or code displayed in the pop-up screen if not on the main page is composed of symbols and words that would only make sense to advanced RSS users and computer programmers and software enthusiasts. Another software tool called an RSS aggregator or reader is needed.
An aggregator works by scanning the worldwide web with latest postings based on the RSS code (containing the website’s URL) provided or added by the user. When it finds a new posting, news, or update, it will publish the RSS feed on your home page containing the title of the posting, which also serves as a clickable link to the website source. This RSS feed may or may not contain the whole article, a summary, and photos, depending on what RSS aggregator you are using.
Aggregators come in two types: the downloadable program or desktop-type and the online or web-based type. The desktop aggregator usually charges a certain amount for its services; this would include regular updating in the form of upgrades or patches to the original version. This type of RSS reader allows more customization of RSS feeds as well as page format or design over its on-line counterparts. But of course, price can be a drawback.
On-line or web-based aggregators are free of charge. All you need to do is register an account with them then you can start enjoying their services. Depending on the “brand” of the aggregator, customization is more limited. Some even do not allow you to customize at all.
Product and service advertisers are realizing the potential of RSS aggregators in internet marketing. In fact, several submit RSS codes to several popular web-based aggregators to reach the growing technophile and internet-based market. My Yahoo has been instrumental in popularizing RSS technology to both users and website owners and advertisers.
At present, there are many aggregators to choose from and newer versions of the same aggregator are constantly developed by its programmers.
Below are some of these desktop and online aggregators: Desktop Aggregators 1. AmphetaDesk Advantages: - free - supports Linux, Mac, and Windows - easy addition of RSS feeds
Disadvantages: - not maximized use of screen display - few options for customizing
2. FeedDemon Advantages: - user friendly - free trial version - contains prepared popular feeds - allows filtering of RSS feeds - configurable “watch list” to manage junk RSS feeds - search channel feature that incorporates other RSS services e.g. Feedster - allows feed storage for future use - tabbed browsers for channel navigation - built-in podcast receiver
Disadvantages: - supports only Internet Explorer (embedded) - paid software (`$29.95)
Online Aggregators 1. Bloglines Advantages: - all major browsers supported (e.g. Netscape Navigator, Internet Explorer, Firefox) - user-friendly especially for beginners - free, web-based aggregator - easy registration - no advertisements - contains its own directory of RSS feeds of thousands of websites - personal email account for subscribing to newsletter emails (optional) - allows privacy adjustments for personal blogs - allows saved searches - mobile version available - 10 languages supported - Additional add-on tools for automated blogrolls and subscription buttons
2. NewsGator Advantages: - free (consumer-standard version) - provides personalized news channel - allows translation of RSS articles into email format - synchronization of feeds in several devices possible - browse and search feed capabilities save time on surfing - allows keyword filtering - blog headlines - button-click automatic subscription to news feeds
Disadvantage: - Outlook-based thus limited to Windows
3. My Yahoo Advantages: - Free web-based aggregator - user-friendly - customizable home page design - button-click subscription to RSS feeds - built-in directory and search tool for feeds - wide variety of feeds e.g. news (science, technology, local), weather - connects to all Yahoo features and services
Disadvantage - banner advertisements
There are also lightweight RSS aggregator extensions which are actually plug-ins to existing internet browsers. An example of which is Sage aggregator.
Advantages: - free of charge - beginner-friendly - reeds both RSS and Atom feeds - allows feed discovery - can be assimilated to Firefox bookmark (storage and live) - allows OPML feed lists imports and exports - customizable style sheets - supports a wide range of locales e.g. Catalan, Italian, Japanese, Spanish, Korean, Polish, Slovenian, etc. - easy installation
Disadvantages: - good for about 12 RSS feeds - limited use to Mozilla-Firefox and Mozilla-Firefox supported browsers
RSS developers promise better features in future versions of their aggregators. Microsoft is planning to include a built-in aggregator in their next Windows version. These developments are definitely something to look forward to by all internet aficionados.
Brad Ro - I make over $10,000 every 2 weeks. How? Click here to find out: http://www.itshelpful.com/brainlessbucks

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One of the trendiest takes on Internet marketing these days seems to be this notion that securing top search engine rankings "no longer works." Where it started, I have no idea. But rarely does a... [read more]

Author By Jennifer Horowitz

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Today there are millions of websites online. You do a search andfind 1000's of site offering anything from clothing to houses.Who creates these sites for them? A great portion of these sitesare privately owned, the person who started the site writes itthemselves. How?About four years ago I had an idea that I wanted to start anonline business. It took me four years to decide on what it wasthat I wanted to sell. After I decided I wanted to breed andsell my ball pythons, it was now time to get started on how tocreate my website. To do this I purchased two books. These bookshelped me to understand html, and helped me to start creating mywebsite. I know there are website building programs and that Icould have someone else build it for me, but the good programsand the people who create websites for you are very costly. Oneof the best programs out there today is Dreamweaver, but thisprogram costs around $300. To have someone else build your sitecan coast you upwards of $2000. The basic price is around $20per page. The books that I had purchased were Elizabeth Castro, HTML forthe World Wide Web, and the idiots guide, creating a web page.These books are very simple to follow and are very easy to read.After purchasing them I began to read and within minutes I had abasic page with some sample text and images on it. After the first week I had created over 50 pages for my site,and they look great. Once you get the hang of the html code youcan create any style website you wish. To write pages I am oldschool and love to use my notepad. Once I write the page I thensave it as whatever I want, an example of how I save issample.htm. You need to about the .htm in order for your browserto understand it. If you're surfing around the net and see something you like on awebsite you can right click your mouse and view source. You willthen search through the code to find what part of the site youlike then copy and paste it into your site. Please be sure tonote copy and paste anything with copyrights. This is Illegaland you can get sued for it. I have found many things on othersite I like and use on my site, but this stuff is just the htmlcode, like frames, tables, colors, backgrounds, and layouts. Tome this is just a continuation of my educating myself oncreating better and more interesting pages. Other ways to find things is to do an internet search, I use Google.com. There are thousands of free advice sites on the net.There are even places that help you with code problems for free,just do a search.Good luck with your new site, and when you're finished andpublished stop by and leave me a comment, I would love to seeyour site.To see what my site looks like stop by and visit:www.ballpythonplanet.com. I hope you have enjoyed this articleand while you're at my site be sure to leave your mark in myguestbook, as well as sign up for my ball python forum.

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With Blog System you could have your own customized and powerful multilanguage blog portal in a few hours, youll have full control over the whole system and your bloggers will benefit from user friendly interface with plenty of features allowing them to create and maintain great looking blogs. In order to run a blog portal with it, you dont need your own dedicated server but just an ordinary shared hosting package supporting PHP and MySQL. Blog System offers very rich functionality for the blog users to update and customize their blogs (add notes, comments, upload pictures and create photo albums, customize the blog look with dozens of templates and backgrounds, create lists, upload audio and video files and many, many others) and for the administrators to monitor and control the whole system (monitor the users, the space occupied and the bandwidth of the blogs, put advertisments on the user blogs, manage the website structure and content with a powerful CMS and many others..... download

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A professional network marketer does not sell, he promotes. Promoting is not selling; you simply put your offer in front ofpre-qualified prospects and let them decide to choose yourproduct. But you already laid down all the reasons why yourprospects should choose your product or business opportunity.When you look at a traditional market, you see a display ofdifferent items, all arranged in a buy-me fashion to invite theprospects to make the purchase.
In the same way, we should show our business opportunity to ourprospects, and let them see the benefits; what’s in it forthem. The pressure to get people in our down line turns us intosalespeople, and people don’t like to be sold. People want tochoose by themselves what’s in their best interest, not yours.If you are considering the Internet to promote your businessopportunity, here’s an analogy I thought of when I started topromote on the Internet. Imagine a street or place full ofpeople (prospects); that’s your physical scenario.
Now imagine a platform where millions of people interact on adaily basis, chatting, e-mailing, blogging, reading, searching,watching videos, shopping, the possibilities are unlimited. Thisis your virtual scenario when you see the potential of theInternet and what it can do for your business.
The network marketing industry and the Internet have combinedthemselves as a perfect marriage. Automation is at the heart ofthe network marketing industry and the Internet is the king ofautomation. Technology will never replace the pleasure of aface-to-face conversation, but it can facilitate that initialcontact needed to get there.

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